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AFRIMA storms South Africa for stakeholders’ conference

Managing Director, PRM Africa and PresidentExecutive Producer, AFRIMA, Mike Dada

The All Africa Music Awards, AFRIMA In partnership with the African Union Commission, AUC, will be holding a stakeholders’ conference in Johannesburg, South Africa on Friday, July 10, 2015 at Crowne Plaza Hotel, The Rose Bank, Johannesburg, South Africa beginning from 10.30 GMT/UTC

The Johannesburg conference is expected to bring together policy makers, Artistes in Southern Africa, media executives, music producers, record label owners, artistes’ managers, video directors, music entrepreneurs, music enthusiasts, officials of and relevant government officials and AFRIMA partners to discuss strategies and actions needed to facilitate better opportunities for stakeholders from Southern Africa in the AFRIMA initiative..

Some of the winners of 2014 AFRIMA edition from South Africa are Heavy K featuring Professor “Beautiful War” for Best Male in Southern Africa category; Mi Casa “Jika”, for Best African Electro category; Robbie Malinga and Mojalefa Thebe “Impilo” (South Africa) are joint winners for Producer of the Year category with Nigerian producer Don Jazzy with the song “Eminado”

The stakeholders’ conference will feature panelists from the continental Secretariat of AFRIMA and the Southern Africa region of AFRIMA among who are AFRIMA Executive Producer/President, Mike Dada; Sponsorship and Communication Director, MatlouTsotsetsi (South Africa); Chairman, AFRIMA International Media Committee, Steve Ayorinde (Nigeria); and AFRIMA Jury members from Southern Africa, DelaniMakhalima (Zimbabwe) and Chris Cyren (South Africa); Creative and communication Manager for ONE campaign,NdeNfodika among others.

According to AFRIMA Communication and Sponsorship Director, MatlouTsotsetsi “we are very keen on engaging the people who are critical to the awards process to give them a platform for knowledge sharing and capacity building. Without the artistes and allied professionals in the music industry there can be no awards to give out. The International Committee of AFRIMA appreciates the support of the South African music industry and Africa at large for aligning with the vision and objectives of AFRIMA which are aimed at continental integration towards a peaceful and prosperous Africa using the platform of art and music”

The AFRIMA team is also expected to speak on the 2015 AFRIMA Entry Submission which closes on Monday July 20, 2015 and other build up events which include the Africa Music Summit; and the AFRIMA Music Village, towards 2015 AFRIMA ceremony coming up later in the year in November 13-15, 2015.

The All Africa Music Awards, AFRIMA, the continental initiative conceptualized to celebrate, showcase, reward and promote the rich African music worldwide, thus reaching out to the millions of fans, and propelling African music to glorious pinnacles beyond the borders of Africa.AFRIMA will be broadcast to over 84 countries across the world on 109 television stations.

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