Encomium
The celebration of Jesus Christ’s triumph over death by the Christian faithful, universally called Easter, will this year get a major boost from MTN, the leading ICT company in Africa; as the brand introduced a variety of offers to uplift and strengthen Christians during the Lenten season and Easter period.
The variety of offers will enable Christian faithful on the MTN network enjoy value added services like spirit filled daily devotionals, Bible quotes, sermons, songs and hymns; and other faith enriching content to keep Christian customers connected to their Maker on a daily basis.
Customers can also access Christian content via an IVR platform where a customer dials a short code 797 and listens to an array of uplifting contents such as songs, prayers, sermons and more. The IVR based service requires a weekly subscription of N50 weekly.
Besides the Christian Service from MTN, there are other inspirational quotes and messages from anointed ministers of God. Christian customers can also subscribe to receive anointed messages from great men of God like Bishop TD Jakes, Pastor Reinhardt Bonnke, Pastor Joel Osteen and other anointed ministers; all these through the VAS/content for Lent and Easter.
In addition, a wide array of local Christian songs and prayers abound on MTN CallerTunez including prayers from ministers like Pastor Adeboye, Chris Oyakhilome and many more. To enjoy any of these tunes as caller ring back tones, customers select their preferred codes by texting “Easter” to 4100 at N50 monthly
Speaking on this offer, The General Manager, Consumer Marketing, Kola Oyeyemi, said, “This is a way of showing our commitment to our esteemed customers of the Christian Faith, by connecting to them at this period of spiritual reflection and appreciation for the sacrifice that the Lord Jesus made by laying down his life for mankind to live”.
He further stated that there is a roaming offer with special MTN rates to Jerusalem and Rome, to ensure pilgrims stay in contact with families and friends. The offer is one of the many ways MTN is touching the passion points of its teeming Christian customers, especially during this season, as a way of encouraging the spread of unity, love and peace everywhere its customers go.
