Heineken launched a new bottle in celebration of its presence in #192countries with a unique feature which allows users to scan the bottle label using the Shazam app. The new bottle also packs the promise of rewarding some lucky winners with a trip to Amsterdam. Young Nigerians have gone crazy about the new bottles, consistently exchanging banter and praising the idea. The craze even extended offline with the new Heineken bottles selling out in its first week.
As at the time of writing, the hashtag #192countries has 352 million impressions and over 30 thousand engagements
Our hearts aren’t the only things Nigeria broke on Wednesday as the Super Eagles also attempted to break the internet before, during and in the immediate aftermath of the dramatic fixture between Nigeria and Argentina. In a fashion not-to-dissimilar to a Hollywood blockbuster, the events of the game also spurned a spinoff trend, with the word “Ighalo” trending all day on Thursday. Nigerians were quick to vilify the forward for his misses during the fixture and talk of the game dominated Twitter and Instagram all through Wednesday and Thursday.
The hashtag currently has over 100,000 engagements.
3. Berger To Ajah
Social media went into a frenzy on Wednesday Night when the Berger to Ajah story took over the Internet. The story of accused rape which was quickly debunked made for some interesting tweets, captions and of course memes. Engagements on the hashtag currently stand at 43, 853 as at the time of writing
4. #OtedolaBridge and #PrayForNigeria
Away from all the fun on social media, June was quite a tragic month for Nigeria and the recent tragedies on Otedola bridge shocked the nation and threw the country into grief. Otedola bridge and #prayforNigeria racked up over 100,000 posts in less than 24 hours and further highlighted Nigeria’s call for better governance and policies.
Here is sending our heartfelt condolences to the families of all those who were lost or severely injured during the course of this tragic week in Nigeria.