Encomium
Digital transformation leader, Globacom, has consolidated its industry leadership position as the second largest telecoms operator.
Following a blazing performance in November 2018 when Globacom topped the gainers table with an additional 1,691,133 subscribers, the company, again in the month of December 2018, grossed 1,982,109 subscribers to move up from 43,273,188 to a new high of 45,255,297 subscribers.
The latest figure represents 26.24% of total industry subscriber figure which has seen Globacom firmly in the second place.
This is contained in the latest figures released by the regulator, the Nigerian Communications Commission (NCC) on its official website.
The latest statistics show that Airtel remained in third place after increasing by 1,061,330 subscribers, to 44,180,484 in December, pushing its market position to 25.61% of total industry subscriber base. 9mobile added 555,344 subscribers to move up to 15,917,015 in December, from 15,361,671 in November while MTN stands at 67,133,009, having added 158,017 in December 2018.
Consequently, Globacom remains number two in the industry with 45,255,297 subscribers as at December, 2018.
Reasons for Globacom’s stronger showings in the last few months are traceable to constant improvement of its services across the country with massive infrastructure renewal.
Globacom in a statement on Friday said it was working round the clock to further enhance the network experience of its subscribers in 2019.
“We are ramping up our network backbone with new critical infrastructure equipment and new avant-garde software solutions that will improve quality of service, quicken problem resolution and deepen customer care operations,” the statement said.
To show its resolve to increase customer satisfaction, Globacom, early in January 2019, awarded new contracts to French telecom equipment manufacturers, Nokia Alcatel-Lucent, to supply, install, and integrate a new Sure Pay Intelligent Network platform to boost its operations. The company also contracted Software company, Vocalcom Technology, to supply new Interactive Voice Response and Contact Center solutions for the network.
The company’s new products have also been very popular with subscribers. The products include Oga SIM, which offers 125% data bonuses to all new data customers, and Glo Yakata, which rewards customers with amazing data and voice benefits every time they recharge their Glo lines.
