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Inspired! India starts rice bucket challenge to fight hunger

The World famous ice bucket challenge has been re-invented in India and christened the rice bucket challenge, only this time it is to fight hunger in poor neighbourhoods, not a disease.
 
In this case, the challenge involves giving a bucket of rice to someone in need and taking a picture of the gesture to share online with the hashtag #RiceBucketChallenge. 
 
This Indian version was started by 38-year-old journalist – Manju Latha Kalanidhi – in the southern city of Hyderabad, who felt the ice bucket challenge was “a little bizarre.”
Encomium

Written by Encomium

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