Encomium
With the internet expanding marketing options for consumers, and service producers, Nigerian entrepreneurs have not been left out. Though some have not yet keyed into the online marketing platforms powered by the internet, they are not unaware of their commercial value.
KECH SIMON
Not yet. I must admit we are aware of the invaluable opportunities that abound on net, but we are yet to place our 10 fingers on them.
The reason being that we are still not fully developed and established to serve a wider market, and thus our focus has been on the local market. But we believe that in no time, we will grow, and we will have no choice than to avail ourselves of the huge marketing opportunities that the internet offers. Of course, this is internet age, and no serious business can do much without having a strong presence on the internet.
JOSHUA OLORUNFEMI, Red Brand Nig Ltd
The internet is a logical tool to use these days considering the fact that it’s now a place of convergence I as a marketer define that as a market place for my products. At least close to 100 percent customers I have are people I didn’t know before.
Some even paid into my account without having met me whenever they want to buy a particular product from me. Currently I’m conducting online training for Christians who want to do online business.
YOMI OTUBELA
Online marketing is very good, reliable and cost effective. I have started using it, and it’s really working for my business. The only thing is it’s limited to those who are computer savvy. However, there are problems militating against it, and those include poor electricity supply and inadequate and reliable internet service.
When there is epileptic supply of electricity, you can’t power your system to monitor second by second happenings on the website. So, for us to enjoy the full advantage the online marketing provides, there is need for stable power supply.
ADEDOTUN ADEKANBI, I-dot Cake ‘n More
Yes, I have embraced the online marketing the internet offers. It has given me a lot of opportunity to reach a wider audience in a short time with little resources. It has also helped my business grow a larger customer base.
DIJE BADAKI
Yes, I have embraced it. It has really helped me to meet new customers, expand my customer base and opened up other avenues to make money for me. I have my goods online all the time and them has made it more accessible to new and existing customers.
ADESOLA EDE, Cream It All
Yes, I have embraced the online marketing platform. It is amazing. I feel the internet or social media are the best platforms for any kind of business because so many people, both within and outside the country get to know about your goods and services.
The internet has helped me gain more confidence in my cakes and pastries, also I have met so many customers.
DEMOLA ADUNOLA
I believe in online marketing, but we’re yet to start it in our outfit. We’re still working towards it. It’s going to save us a lot of money. That’s why I like it.
OLABISI ADEEKO, Busiano Signatures
Yes, I have embraced the online marketing platform. The internet is part of what made me who I am today, apart from God, through the help of the internet marketing,
I have met so many customers/clients. And anytime I stock my shop, it gives me less worries of how my goods would move because I have people waiting to buy them.
SHIRELY IGWE, Shirlz Mega Concepts
The internet is the place to be right now if you want to market your products. Of course, we have embraced the new marketing option. And there are no regrets, whatsoever.
UZOR NGOLADI, Media Strategia Blast
Yes, we have deployed social media platform products and services. And I can tell you the market there is infinite.
